Buying gifts can be frustrating at the best of times, but buying lingerie as a gift is a whole other beast. There are so many aspects to juggle - size, fit, style, preference, color, fabric - it seems impossible. It’s not, but you have to be armed with a lot of knowledge, patience, and good taste. Thankfully, you’re looking at our collection, so you’re already in the right place! Let’s talk about how to choose the perfect lingerie gift for a friend, lover, or loved one.

Practicality
The biggest and most common mistake people make in gift-giving is that they don’t buy with the giftee in mind. Otherwise said, buy something the recipient would like, not something you would. In the case of lingerie, that means taking into consideration their tastes, their needs, and the practicality of your gift.
Do they need comfortable, supportive everyday pieces made out of cotton? Or could they use some special occasion lingerie, like a fancy satin or lace set in a cure blue shade? Most often, giving lingerie as a gift is an occasion to offer something special they wouldn’t normally buy for themselves. But don’t overlook other options, like PJs, silk pants, nightgowns, slips - there’s a whole world of lingerie out there, and a lot of these pieces can make fantastic gifts that will be appreciated for years to come.
Color
What do you know about the giftee’s coloring? For a successful, flattering gift, you’ll want to think about a few things in terms of color:
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What do they like? This question seems simple enough - what colors do they wear? Are they a neutral shades kind of person, or do they subscribe to dopamine dressing ideals with a rainbow wardrobe? This will most likely inform the color of their lingerie drawer, as well.
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What would look good? You could also use your best judgement - or your preference - on what would look good on them. Have you always wanted to see them in a fire engine red slip dress, but they’re too demure to try? This is the chance to try it out.
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Would they wear it? The real question is: would they wear it? That’s something only you know. Or your gift recipient. A thoughtful gift is one for them, not for you, so do try to strike a balance between their preferences and yours.
Fit
Fit is where it gets really tricky. It’s difficult to estimate the correct size for lingerie, especially for something meant to fit as perfectly as bras. The ideal solution, here, is to use our bra fit calculator. But if you don’t have all those measurements at your disposal, then try to catch a glimpse of the size they wear on lingerie they already own. There are a few ways to do this:
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You can just ask them - Just ask what size they are in a bra, panties, a bodysuit, or whatever you want to buy. Yes, it won’t be a surprise, but a good fit is arguably more important than a surprise gift that doesn’t fit correctly. You don’t need to tell them exactly what you’re buying if you want to maintain the mystery.
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You can take a peek - If you have access to their lingerie drawer or laundry hamper, you can sneak a peek at a piece of lingerie they already own. Remember the size or take a photo and use it to shop for the new set you’re planning.
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Get something returnable - Of course, you can play it safe and buy something returnable, thus making the transaction risk-free. If you’ve estimated correctly and the gift fits well, great news. If it doesn’t, then they can exchange it for something that fits better.
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Get a gift card - The easiest option is to play it safe and buy a gift card. That way, you take out all the guesswork from the present. Yes, it’s not as thoughtful or as surprising as a perfectly fitting pair of panties, but sometimes, this is the best bet.

Giving Is Better Than Receiving
As long as you’ve put thought and care into your gift, then the receiver will love and appreciate it. And you can’t go wrong when you shop at Gooseberry Intimates. Our selection is generous, and there’s something for every need and every taste. Just think about what your giftee would like. Or send them a link to our collection.












